Associates

Curus invests in Ment – a new smart digital service for ADHD

2022/06/22

With the ambition to make everyday life easier for everyone living with or close to ADHD, Ment is being developed, a smart digital service that is based on the user’s unique needs and guides, coordinates and makes available the right support in time – for everyone. Among those who have chosen to invest in Ment is Curus AB, which makes investments in digital health in the Nordic region with a focus on supporting early-stage growth companies.

Hundreds of thousands of Swedes today live with some form of neuropsychiatric disability (NPD), which poses significant challenges and difficulties in everyday life for both individuals with the diagnosis and many in their communities, including parents. By offering personalized support and acting as a personal everyday coach on mobile phones, Ment is now aiming to make everyday life easier for this group.

The idea for Ment comes from Georgios Karpathakis Jaenson. He grew up feeling that everything he did was wrong. That no one understood him, and that he didn’t fit in. This feeling of hopelessness and alienation led to messy school years, police reports, substance abuse and suicide attempts. And it was only when he was diagnosed with ADHD at the age of 25 that everything started to fall into place. Today, he is a respected entrepreneur, lecturer, author, and family man.

– I’ve learned how to deal with some of the difficulties of ADHD and have managed to harness some of its strengths and benefits. Despite this, I and many others living with or close to ADHD struggle daily to make a living. And with Ment, we now want to help all these people have a little easier everyday life. From my own experience, I know that support from society is often limited, and that relatively small efforts can make a big difference. Our service will be one of the pieces of the puzzle for this, says Georgios Karpathakis Jaenson, founder and CEO of Psykisk Samhälsa i Norden AB.

Ment is based on current research, scientific methods, and proven experience. The development is ongoing, in close collaboration with experts from the Center of Neurodevelopmental Disorders at Karolinska Institutet (KIND), among others. A first version is expected to be ready by the end of 2022/2023.

– We think Ment is an extremely exciting service that fits well into our portfolio. Given that it is based on current research, developed together with KIND and that the company already has almost seventy thousand followers on social media, we see great potential for the service to be taken up very quickly, says Johan Bloom, founder, and CEO of Curus.

 

For further information, please contact:
Georgios Karpathakis Jaenson, Founder and CEO of Psykisk Samhälsa i Norden AB
[email protected], +46 739 332 012

Johan Bloom, Founder and CEO, Curus AB
[email protected], +46 733 648 490

About Ment
Ment is a new smart digital service whose ambition is to change and make everyday life easier for everyone who lives with or near ADHD. An innovation that is based on each person’s unique needs and then guides, coordinates and makes the right support available in time – for each individual. A first version of the service is expected to be ready for launch at the turn of the year 22/23. Ment is developed and owned by Psykisk Samhälsa i Norden AB, which also has the brands Wonderful ADHD and the ADHD box.

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